Over three decades, NOM*d has galvanised its position as a label that honours the sharp intelligence and deep individuality of the wearer. For NOM*d, clothing can be portal to a profound inner landscape or shield against the outside world.

NOM*d offers a wardrobe that is understated and subversive. Taking an irreverent approach to tailored silhouettes and utilitarian textiles, deconstruction and unexpected reworking underpin the label’s design to create garments that, although experimental, can be worn as uniform. NOM*d is enduring – like the singular chime of a bell – yet defiant; the interplay between light and dark has been resolute throughout the years.

Founded by Margarita Robertson in 1986 in Dunedin, NOM*d is a label that continues to embrace the gothic beguile of this elemental place.


Through the beautiful arched leadlight entranceway in George Street, Dunedin this two-storied white-walled store has housed collections of a uniquely curated blend of sustainable New Zealand made and international clothing labels since 1978. Independently owned by Margarita and Chris Robertson, it is their instinct and vision which has enabled PLUME to remain in business for decades – a long time in fashion terms.

In 1992, the Robertson’s opened a second PLUME store. The Christchurch location in the post-earthquake CBD is a beautifully designed space and the engaged, passionate staff welcome discerning shoppers looking for clever, stylish and agenda-setting clothing.

Margarita Robertson’s impeccable edit of high profile designers sits alongside their own internationally acclaimed brand NOM*d. For upscale, truly interesting clothing PLUME has the edge.

See our stockists page for PLUME store location details.


Japanese label COMME des GARÇONS, French for "Like the Boys" is designed by the inimitable Rei Kawakubo.
PLUME stocks the COMME des GARÇONS CDG collection; a careful rendering of uniform-like pieces attentive to quality, fabrication and consistency in aesthetic.
Accompanying CDG is an extensive offering of sought after COMME des GARÇONS PARFUM fragrances, COMME des GARÇONS PLAY basics and COMME des GARÇONS WALLET leathergoods and accessories.


Dries Van Noten is a Belgian fashion designer known for his unique blend of classic and avant-garde styles. Founded in 1986, the brand has become synonymous with luxurious fabrics, innovative prints, and bold colors.
Dries Van Noten’s collections often feature an eclectic mix of patterns, textures, and styles, inspired by art, travel, and culture. The designer’s use of unexpected combinations and playful touches has made the brand a favorite among fashion insiders and celebrities alike.


A captivating and enigmatic presence in the fashion industry since her debut in the mid-80s, the Belgian designer Marina Yee, part of the revered Antwerp Six group, today focuses on sustainability with a minimalist collection consisting of layered outfits that give new depth to casual silhouettes. Marina Yee rejects conventions and prefers to play by her own rules. 


Often touted as the 'godfather of brutal chic', Paris based Rick Owens offers a darkly glamorous take on gothic grunge.
Inspired by his wife and muse Michele Lamy, Owens gives a new meaning to the idea of functionality through monumental minimalism embodied into unique pieces which show the glorious decay of time passing.


Hand made in Paris, this sterling silver jewellery collection features lines from the most romantic poets and philosophers, the texts conveying the sensitivity and emotions that Serge wanted to share with those that would wear his jewellery.
Now directed by Serge's wife Genevieve and son Rock, the workshop remains ever faithful to the poetic sensitivity of its late founder while also developing its own new identity.


Darkly enchanting, rebellious, and often bizarre - Undercover exemplifies the "essence of Japanese cool". Since founded by Jun Takahashi in 1993 the brand has amassed a global, cult-like following for its deconstructed yet sophisticated streetwear style.
Takahashi's influence on the 21st century wardrobe is perpetually undeniable.

PLUME ONLINE only stocks a selection of pieces. For more information and access to a wider range of designs from our celebrated designers please contact the stores directly as advised HERE.



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